Businessman Drive A Car

A chart by NADA shows the continuously rising labor costs to operate a franchised automotive dealership (Minus COVID). This human cost to produce sales and service vehicles coupled with a reduction in operating gross profit margins creates a precarious position for the modern automotive dealership that needs to be addressed through new automated processes that […]

The Best Automotive Newsletters to Subscribe To – Curated List

Two Beauty Business Women Working Together On Laptop

The automotive industry is in a state of constant change, even more so than other contemporary industries. Upcoming model reviews, expert opinion pieces, innovation, auto market news — there’s just so much going on in the world of automobiles. Real auto enthusiasts can barely keep up. However, there actually is an easy solution to that […]

Advantages of Technology-Driven Dealerships

Businessman Sitting In Car Being Driven Through

There are countless advantages of implementing new technologies in your dealership. Automation allows you to carry out new business strategies in order to lower your costs and reach more customers than ever.  New workflows enabled by automatization will increase CLTV (Customer Lifetime Value) by keeping your customers engaged. At the same time, these new workflows […]

Automotive Events in the USA you Want to Check Out in 2021

People Applaud At The Event

The automotive industry has a lot to offer when it comes to entertaining its fans. It’s arguably one of the richest industries in terms of events, with shows, competitions, and exhibitions taking place throughout the year. So, if you are looking for some ideas on which automotive events in the USA to visit this year […]

360Converge Releases Free Texting Solution to Help Dealerships Communicate COVID Health & Safety Updates Quickly with Staff and Partners

COVID Health

Orlando, FL, August 24, 2021 –Today 360Converge, the leading provider of workflow automation through text and email in automotive, announced they are offering their platform for dealership staff and partners free of charge. The complimentary service 360SAFE is meant as a stop-gap for managers who are facing a critical need for employee communication as the […]

5 Unique Ways to Use Text At Your Dealership

Businessman at Laptop in Car Dealership

Text is still wholly underutilized in the automotive industry as a way to connect with your prospects and customers and have meaningful conversations. Today I wanted to point out a few unique ways to leverage texting from acquisition to advocacy, especially as we continue to live in the “contact-free” world.  Showroom “Check-in”– You can add […]

How to Sell Cars

The Salesman Hand Giving Car Keys to the Buyer's Hand, After Selling Him Car.

Selling a car seems like something that should be fairly simple and straightforward. You go out, find a buyer, give them the keys, take their cash, and everybody’s satisfied. However, as you’d expect, it’s never really that simple. There is quite a bit to know about how to sell cars safely and profitably. We’ll go […]